What is happening to pricing at Ad Agencies?

http://tinyurl.com/y9zvyqv

My two cents worth….

So the way I look at this blog is I am sharing my learning experience with all of you who read it, as I move through article after article and book after book that relates information about effective marketing and advertising today. I am not a great writer and, in fact, far from it, for sure, but I can try my best to provide good substantial and interesting articles by those that are good at telling me what I need to know to be effective in this industry. I find advertising and marketing to be extremely interesting and I am totally teaching myself as I go so you are not in the hands of an MBA in Marketing or anything close. A beginner can read my articles and along with me, learn how to use what industry experts are saying works to get your company’s message out there and your products or services sold. I like the idea of using interconnectivity on the net to deliver news fast and furiously to all who might benefit.

I am not trying to sell anyone anything but I do wish to occasionally share some of what I like to think is good work by some artists that I have on board and ready to go. http://www.box.net/artisandesignportfolio.

My company does not wish for me to use this blog or share this blog with my clients as it does not fall into our branded format for messaging and advertising, which I must respect. So, I will probably be careful as to who I send my blog to so I am in line with
company policies. There are a lot of rules that go along with information sharing actually and I hope to find some of those to share on this blog too.

I am online today for awhile so may pop a few more tidbits up. In fact, I have been meaning to share this with you:

http://tinyurl.com/yeuh86f

This is an excellent resource for many articles you might find valuable if your interests lie in marketing and content and helping your company’s bottom line using the internet and social network marketing. Good Luck and have a great Sunday.

5 Trends that will shape the Future of Advertising:

http://tinyurl.com/yk2nyce

What is the difference Between Social Media and Social Networks?

http://tinyurl.com/yday2ks

Targeting Your Audience

http://tinyurl.com/yk2nyce

New Platforms will Revolutionize Advertising and Connecting to Customers

This is an incredibly informative article and I encourage you to download and read the extensive report at the foot of the article which gives an in depth forecast into future advertising strategies for online delivery and for engaging the user.

Current and future trends and the new direction for advertising in general.

You won’t want to miss this ! 72 pages of jam packed information about the direction marketing is heading to achieve effectiveness .

http://sodaspeaks.ning.com/page/digital-marketing-outlook

Using Online Digital Marketing Strategies for Effective Marketing

By staying current with 2010 marketing and advertising predictions, and marketing research reports, I have recently become quite knowledgeable and adept at identifying which online digital marketing strategies are actually yielding solid, measurable results and increasing sales. This is thrilling for me because I need to know just what types of talent,  will be needed by my clients, to implement the components of these new effective digital marketing campaigns. To implement an effective online digital marketing strategy in today’s current marketplace, your company will need to utilize a new set of specific skills because the mobile platform is where it is happening and to develop communication channels and 2-way, real time interactivity communications from mobile phone users interacting with your brand, it involves new skills by new types of talented engineers and artists to bring it together to work smoothly and effectively. Additionally, talent adept at analyzing results,  site and page optimization specialists, social media marketing consultants, and user experience talent with new challenges entirely will be sure to be called to these tasks. Please rely on me to set you up with the consultants that will help you get started and guide you towards results that will astound you. I will have talent that can offer expert assistance and guidance at all levels of this process.

This article addresses current topics related to marketing effectiveness in 2010 and suggests some ways our clients might be spending their budget dollars on what yields an impressive ROI. Almost every article I read predicting trends in the future of marketing speak about measurable results in this new post-recession economy.  I am staffing up with extremely qualified  marketing and web analysts, and social media consultants as well.  http://tiny.cc/1koHn

A partial list of specific areas in which I am currently seeking talent with high levels of experience and expertise are:

Social Media Marketing

Search Engine Marketing

Website Design, Development, and Analysis

Experiential Marketing

Rich Online Ads

User Experience

Online Video

Blogs

Website Interactivity

Site and page optimization

Augmented Reality

Experiential Marketing

Market Research and Targeted Prospect Lists

Using Animation with an Ad Campaigns

Mobile interface design and mobile applications development

Ads content

New Advertising Agency Models Article

http://tiny.cc/7GELP

After reading this article on AKQA’s responsiveness by implementing innovative ways of creating user friendly content in today’s marketplace, I realized that Advertising has become very much integrated with Engineering. 2 Way customer connections are the way it is happening out there, and users expect to have the option to use their mobile phones to purchase and view their brand options, in real time ! It is no longer a matter of seeing an ad in the Sunday supplement and then going shopping. How about point and click and ship, all with your cell phone. The increased capabilities of cell phone apps is staggering and 2 way customer interaction with brands is happening at lightning speed.

Oftentimes, there is a perceived budget obstacle that might cause a client to hesitate and think they cannot take advantage of this incredible new real time shopping and ordering experience that is reported as being flocked to by high numbers of end users. That’s where I come in. If you know I will have the engineers to make this happen for you by re-purposing your existing website, you may just find out it can be done much quicker and for less than you originally thought. So please give us a try and hear of the increase in sales that other end users are reaping from these new options for marketing.

I have the engineers and the interface designers and the mobile platform engineers/designers so don’t hesitate to call. Let’s make it happen for all.

Social Media & Content Marketing Predictions for 2010

Great to know.

http://tinyurl.com/ye7erzy